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Archive of Summer Cart version 4.0 - Marketing Tools

1

The most flexible discounts you have seen

It will be a pleasure for you to create promotions – not just because it is easy and takes just a few clicks, but also because you have more than 10 practical settings at your hands:

  • discounts as a percentage or fixed amount
  • applied per product or on the total amount of an order
  • meeting a minimum order amount
  • applying a discount to selected categories, products, clients, client groups or manufacturers, or any combination that is needed.
  • The coupons have the same flexible settings
  • The „Free shipping“ discount type has the same flexible settings

Free delivery is a hit among online buyers and this is the reason why it is automatically integrated as an option in Summer Cart – you only need to decide under what conditions it will be applied and the geographical area to which you will ship for free.

Summer Cart
Summer Cart
2

Bonus points

A new hit feature of Summer Cart. Your clients can gain bonus points in various ways:

  • recommending a product to a friend
  • writing a review for a product
  • rating a product
  • placing bigger orders
  • when their offer receives a status “delivered”
  • the merchant configures how many bonus points will be given and the system works automatically
  • bonus points can be used for purchasing products: in a combination of points and money or with points only

This marketing tool provides a real opportunity to create loyal clients qickly and achieve regular sales.

 
3

Sell more with related products and bundles

You can add unlimited number of “Related products” to each product. When the client has just seen and liked a product, showing them more similar goods, which are likely to fit their taste often leads to cross-sale and upsale.

  • If you offer women shoes, the client will be glad to see a bag to combine the shoes with. If you sell smartphones, the client would readily take a look at protective cases for the chosen model.
Summer Cart
 
Summer Cart

A product bundle is a feature allowing you to combine 2 or more products (e.g. a laptop and a bag for it) in a bundle, making the bundle more practical for your clients and in the same time offering a better price.

We are sure that utilizing these two approaches will significently increase the chance for a happy client and a bigger order.

 
4

Product reviews and ratings

If you are selling high-quality products, you want this to be well-known, don't you? Future clients are much more likely to buy a product with positive client reviews.

This is why in the Summer Cart e-shop your clients can share opinions, write reviews and rate the products.

Summer Cart provides flexible options for managing the ratings and reviews. For example, you decide if comments can be written by any user or only by registered ones, and if you prefer to read the reviews and approve them for publishing or not.

Summer Cart
 
5

Product comparison and filtering by attributes

You know everybody loves comparing products with the idea of buying the best they can afford. People also often prefer to help themselves in choosing products with filtering by attributes.

 
  • „Product filters“ and „Product comparison” are excellent marketing instruments for merchants selling computers, phones, appliances, consumer electronics or electronic components online.
  • The merchants can set multiple characteristics (the so-called attributes) for various types of products (the so-called product classes). Product comparison and filtering is one of the greatest advantages of online shopping.
Summer Cart
Summer Cart
6

Retail and wholesale prices

In the Summer Cart e-shop each product can have a retail price, multiple wholesale prices and discounts for quantities. All prices are amazingly easy to set and manage.

The merchants group their partners, dealers, resellers etc. in the so-called “client groups” and define the discounts to be given for purchases, including discount for quantities. Summer Cart automatically displays the correct wholesale prices corresponding to each partner.

 
7

Email newsletter

Clients will be happy to receive news for promotions, new products or discounts and Summer Cart gives you all you need to implement successful email marketing campaigns.

  • A visual editor helps you easily create well-arranged emails and send them to thousands with just one button.
  • If you have a list of emails you gathered outside the online shop, you can easily add them to your subscribers.
  • Detailed statistics give insights to the success and conversion rates of your email newsletter.
  • Statistics are daily and summarized for number of emails sent, opened and clicked-through
  • We don't want to risk you being marked as spammer – each newsletter contains a link to unsubscribe from the newsletter.
  • The newsletter is multilingual: it recognizes the customer's language automatically taking into consideration what language was used during the registration.
Summer Cart
 
Summer Cart
8

Shopping in Summer Cart is a pleasure

We made sure that the visitors in your Summer Cart e-shop will find the shopping convenient, find please in reviewing your product catalog and feel confident buying from you.

  • “Featured products” and “Bestsellers” help visitors know what other customers like and feel more confident in their choice.
  • “New products” is another way to tickle visitors' fancy to check out more goods.
  • “Simple and advanced search” is a huge convenience for the clients who know exactly what they are looking for.
  • While clients are browsing through the numerous items in your e-shop, “Recently viewed products” help them remember which products caught their attention just moments before.
 
9

Sell from day one

 

Summer Cart has support for Google Product Search (Google Base).

 

With the help of the Google Base product feed you can show your products to millions of searching visitors, looking specifically to buy products. Attract customers from day one.

Summer Cart